From Nigeria, Belgium, and California with affiliate love ❤️. We had a blast in our webinar while getting our hands dirty with recruitment, tools, and strategy.

AM2.0 Search Steady Webinar Recap

For all its faults, technology can be pretty cool. We had Dami join us from Nigeria and Razvan from Belgium to talk shop with our US audience.

All to discuss affiliate marketing.

A big thank you to all who could join (maybe reading this right now) and add to our discussion.

For those who couldn't make it, I’m providing slides and audio here so you can digest them at your convenience.

Watch the full recording:

Rotating Slides + Audio:

Segment 1: 00:00 - 07.50

Topics:

• General trends in organic search

• Impact of changes in organic search on affiliate

• What partners are search-resistant

• What qualifies as an owned audience

Segment 2: 07:51 - 29:25

Topics:

• The importance of authority and recurring direct traffic

• Organic SEO & Paid Search tail research and importance

• Creating keyword lists

• Challenges with securing paid media placements

Segment 3: 29:25 - 48:36

Topics:

• Using Linkby and CPC backstops to try to secure premium content

• CLO, loyalty, mobile apps, newsletters, deals, tech and more partners

• Working with influencers with multi-platform distribution

It was a pleasure connecting with everyone on this webinar, and I hope I can see you in the next one ✌🏼

The next two topics I’m considering:

• How to use ChatGPT for affiliate management

• Semrush master course for affiliate marketing