Your content will eventually be outranked and no one will see it. Even as an outsider in a rigged game, Alex Goldberg beat the system to make millions.

AM2.0 Podcast Episode #1

Seven-figure Arbitrage with Alex Goldberg

A big hello to friends and subscribers of the Affiliate Marketing 2.0 Newsletter 👋🏻.

I interrupt normal programming to bring you the first episode of the “Affiliate Marketing 2.0” podcast, a conversation with Alex Goldberg, the bootstrapping founder who sold product review/comparison site Fin vs. Fin for seven figures.

Alex joined me to discuss Fin vs. Fin, the state of organic search, principles of paid media arbitrage, the importance of traffic diversification, and his new course, Paid Media Affiliates.

Learn about:

➡️ Knowing when to diversify your traffic sources
➡️ How to position your business according to VC investments
➡️ Which keywords to focus on for Google Ads paid arbitrage
➡️ What types of publishers are candidates for a paid arbitrage strategy
➡️ How to rank as an incumbent review site in a competitive category
➡️ How to turn macro learnings into business actions

I understand we all have busy days so I clipped up segments for convenient listening.

You have to visit the actual published page on the web to listen to the audio clips.

Tune in now for exclusive insights from one of the industry’s most innovative minds!

Cheers ✌🏻

Episode in Full:

Listen / subscribe on Apple Podcasts, Spotify. Follows, subscribes, and positive reviews are always welcome!

Episode in Parts:

5:11 Observing Opportunity for Fin vs Fin

8:40 the DNA of an Entrepreneur

13:15 Can smaller publishers compete on Google?

17:22 How did Alex monetize Fin vs Fin?

25:03 How can publishers begin a paid arbitrage strategy?

30:27 How does Alex implement macro trends into his strategy?

34:34 What keywords do you focus on first for a paid arbitrage strategy?

39:06 Why create a paid media course for publishers?

43:16 Who would benefit the most from Alex's course?

47:01 Where can people connect with Alex and buy his course?

48:39 How important is brand name and social proof in a publisher paid arbitrage strategy?

51:27 What's one thing to be optimistic about and one thing to be pessimistic about in affiliate marketing?